Microsoft has often played a supporting role in driving the direction of the PC industry. But that is no longer the case. Over the past few weeks, we have witnessed firsthand just how much power Microsoft holds within the PC realm. The introduction of Copilot+ and the subsequent hardware announcements have showcased what can happen when Microsoft flexes its muscles.

This story is part of our coverage of Computex, the world’s largest computing conference. Contents include:
– Breaking release cycles: AMD is leading with its Strix Point laptop CPUs instead of its new Ryzen 9000 desktop CPUs. Intel is also releasing its Lunar Lake chips ahead of schedule. Both companies seem to be eager to keep up with Microsoft’s Copilot+ initiative.
– Hurt feelings: Intel, in particular, seems to be frustrated by Microsoft’s approach. It has been the backbone of Microsoft’s laptop marketing for decades, but now finds itself somewhat sidelined by the new focus on AI.
– New eras: To match the demand for Copilot+ PCs, both AMD and Intel have rebranded their mobile CPUs, highlighting their AI capabilities. This rebranding is a significant shift for the companies and aims to better communicate the value of their chips to consumers.
– Flattening the curve: Microsoft’s push is forcing AMD and Intel to catch up. Eventually, the situation may even out, but for now, it is clear that Microsoft has the upper hand in driving the evolution of the PC industry.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

Microsoft has often taken a backseat in driving the direction of the PC industry. But that time is over.

Over the past couple of weeks, we’ve had a front row seat in seeing just how much power Microsoft has within the PC industry. Of course, developing the primary operating system used across millions (billions?) of devices gives you a lot of say, but the introduction of Copilot+ and the hardware announcements that followed show what can happen when Microsoft flexes its muscle.

This story is part of our coverage of Computex, the world’s biggest computing conference.

Contents

Breaking release cycles

Hurt feelings

New eras

Flattening the curve

Over the past couple of weeks, we’ve had a front